Rain or Shine, FCG Covers Gasparilla

February 1, 2010 at 11:45 AM Leave a comment

As the rainy day forced many Tampa Bay residents to abandon their Gasparilla Parade watching plans, more people than ever relied on parade coverage from WFLA, TBO.com and The Tampa Tribune.  

Our television crew bravely fought the rain to provide live coverage of the parade on WFLA.  Even though the broadcast was cut short due to rain-related technical problems, our WFLA crew was rewarded with huge ratings. Nearly 100,000 people watched the parade broadcast, up 60% over last year! 

On TBO.com, Gasparilla coverage ranged from news articles to audience polls to user generated photo and video galleries to mobile text message alerts.

TBOExtra.com featured a special section entirely devoted to Gasparilla. This section delivered nearly 49,000 page views in January. Other Gasparilla-themed content across the site delivered over 109,000 page views over the weekend. 

 We also delivered Gasparilla-related text message alerts throughout the weekend to nearly 3,000 mobile subscribers, our highest number of subscribers ever.

Advertisements

Entry filed under: Online, Television.

FCG’s Multimedia Coverage of Obama’s Tampa Speech Year over year Tampa Area Auto Sales are down, but December showed some signs of growth

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Trackback this post  |  Subscribe to the comments via RSS Feed


Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 8 other followers

RSS Our Company Products’ Twitter Feeds

  • An error has occurred; the feed is probably down. Try again later.

%d bloggers like this: